Bipolar Disorder A Concise Review - 3296 Words

Molecular Mechanisms implicated in Bipolar Disorder: A concise Review Neurobiology of Bipolar Disorder: A concise Review Mutahar Andrabia, Muatar Maknoon Andrabi, Remesh Kunjunnia, Sandeep Sathianathana, Mukesh Kumar Sriwastvaa, Rajesh Sagarb, Rashmi Mathurc, Vivekanandhan Subbiaha* a Deptt. Of Neurobiochemistry, All India Institute of Medical Sciences, India, New Delhi-29 b Deptt. Of Psychiatry, All India Institute of Medical Sciences, India, New Delhi-29 c Deptt. Of Physiology, All India Institute of Medical Sciences, India, New Delhi-29 †¢ Mutahar Andrabi (PhD student, Neuro Biochemistry) Email: mutahar.andrabi@gmail.com †¢ Remesh Kunjunni (PhD student, Neuro Biochemistry) Email: remeshmarangad@gmail.com †¢ Sandeep Sathianathan (PhD student, Neuro Biochemistry) Email: mailstosandeep@gmail.com †¢ Mukesh Kumar Sriwastva (PhD student, Neuro Biochemistry) Email: sriwastva.mukesh6@gmail.com †¢ Rajesh Sagar (MD) Email: rsagar29@gmail.com †¢ Rashmi Mathur Email: mathurashmi@yahoo.co.in †¢ Corresponding Author* Vivekanandhan Subbiah, PhD Email: svivek_aiims@yahoo.com (Corresponding Author) Key words: Bipolar Disorder, epinephrine, serotonin, dopamine, circadian system, BDNF. Bipolar disorder is a serious and devastating mental disorder. Suicidal ideation and comorbid conditions further worsen the outcome and prognosis. Abnormalities in monoaminergic pathways and signaling networks have been shown to be involved in the pathogenesis of disorder. Circadian system hasShow MoreRelatedUse Of Aripiprazole For Acute Mani Critiquing A Systematic Research Review1558 Words   |  7 PagesThe Use of Aripiprazole for Acute Mania: Critiquing a systematic research review Systematic reviews are based on an extensive and meticulous search for studies and research and are selective of the data that is reported; excluding poor quality studies and accurately categorizing the quality of the research that has been chosen (Melnyk, Fineout-Overholt, 2011). Once there are several sources of information presented on issues, or studies that are conducted on a concern; clinicians may then set-outRead MoreCaring for a Patient with Bipolar Disorder1992 Words   |  8 Pagespatient with bipolar I disorder. Keltner (2011) describes bipolar I disorder as â€Å"the most significant of these disorders. The patient experiences swings between manic episodes and major depression† (p. 291). According to Murphy (2006), â€Å"bipolar disorder can be like a roller-coaster, with exciting ‘highs’ and very frightening downhill plunges† (p. 58). Most patients are more likely to seek help when they are depressed or feel ‘bad;’ therefore, Go ossens (2007) determines bipolar disorder is frequentlyRead MoreCurrent Research On Bipolar Disorder II2570 Words   |  11 PagesCurrent Research on Bipolar Disorder II Shannon J. Oliveira American School of Professional Psychology Psychopathology Fall 2014 Current Research on Bipolar Disorder II The following is a review of recent peer reviewed research articles in the field of psychology contributing to new information on the diagnosis, treatment, and outcome measures for Bipolar Disorder II (BDII). First, you will find a description of the diagnostic presentation of BDII, followed by the corresponding results of the researchRead MoreThe Efficacy And Metabolic Profile Of Bipolar Disorder6329 Words   |  26 Pages A Systematic Review of the Efficacy and Metabolic Profile of Lurasidone in the Treatment of Depression in Bipolar Disorder MSc in Psychiatry 2015 Dissertation by Giles Osborne BA BSc MA(Oxon) Department of Psychiatry, Cardiff Medical School, Cardiff, CF14 4XN Main Body Word Count 18,885 May 2015 DECLARATION / STATEMENTS PAGE DECLARATION This work has not previously been accepted in substance for any degree and is not concurrently submitted in candidature for any degree. Signed-----------------------------Read MorePersonal Statement Of A Social Worker1809 Words   |  8 Pages Personal Statement Student’s Name Institution Affiliation A) General Introduction As a woman diagnosed with social anxiety,I was entrusted to be under the care of a social worker so as to help me manage my disorder. Personally, I have gone through so many experiences which collectively made me develop a deeper insight into the roles of social workers as compared to other health caregivers. Besides that, I have seen a lot of transformative supports to people who have various socialRead MoreCan Exercise Improve Mental Health?3658 Words   |  15 Pagesof mental illness and improving mental health. This literature review describes research in which various forms of exercise were used to treat symptoms of some of the most common mental illnesses, and improve mental health. It was found that exercise may relieve symptoms of mental illness, and improve mental health, and in some cases was comparably effective to commonly used medications. All studies examined in this literature review have findings that support exercise as an appropriate treatmentRead MoreLiterature review - Anxiety and Depression in the Workplace3371 Words   |  14 Pages Literature Review Executive Summary: Emotional concerns in the workplace are a considerable loss to employee’s health and welfare. They slow down the performance of employee and so they are harmful to the organisational well-being as well. This literature review would put forward a concise introduction on the two frequently occurring emotional concerns in the workplace: anxiety and depression. Anxiety and depression are a usual and adaptive reaction to the individual who is undergoing such emotionalRead MoreEmotional Contagion And Its Effects3090 Words   |  13 Pagesothers around them.† This definition lacks clarity in what is happening on a biological level, vague about what is happening on a psychological level, does not explain what could be occurring on a neurological level. Lundqvist (2007) provides a more concise definition for emotional contagion, â€Å"Emotions operate within our biological system through the secretion of chemicals from specialized glands and neurologically through neurotransmitters. Psychologically, personality appears to be important in howRead MoreCritical Review of Meta Analysis6412 Words   |  26 PagesA Critical Review of Meta-Analysis Abstract Meta-analysis has been much debated and criticized since its creation, and it has been argued that systematic reviews are superior. The present study examined the reverse idea – that meta-analysis is the superior method. A literature search was conducted of meta-analysis studies for psychotherapy within the PsycINFO database. The resulting studies were further examined and classified as either primary articles or secondary articles. Primary articlesRead MoreHomelessness Thesis9057 Words   |  37 Pages Republic of the Philippines Pamantasan ng Lungsod ng Muntinlupa COLLEGE OF CRIMINAL JUSTICE NBP Reservation Poblacion, Muntinlupa City education, unemployment, extremely low wages, drug addiction, races, and mental health problems and disorders. Some homeless people turn to crime because for them it’s a way of escaping their situation and they’re also victims of violent, crimes and lack needed medical care. Their situation puts them at a risk of sexual exploitation, child prostitution,

Views of stereotypes in The Adventures of Huckleberry Finn Free Essays

During the early 1800’s, racism was still rampant among citizens in America, especially those in the south. Minorities were generalized as a member of a certain racial group and stereotyped with degrading qualities that implied that they were less than human. In the novel The Adventures of Huckleberry Finn, Mark Twain creates a character with all of the African-American stereotypes, and throughout the novel, develops him into a character that everyone can relate to, showing that he is human. We will write a custom essay sample on Views of stereotypes in The Adventures of Huckleberry Finn or any similar topic only for you Order Now At that time, African-Americans were seen as animals that did not care for anyone, but Twain shows that Jim has feelings, despite what society thinks. Another aspect of the African-American stereotype was that all African-Americans were stupid, but Jim, although uneducated, is not portrayed as stupid. A common belief among racists at the time was that African-Americans were less than human, but throughout the novel, Jim shows feelings of despair, regret and compassion, all of which are humanlike. In contrast to the typical stereotype that African-Americans care for no one but theirselves, Jim is depicted as an extremely caring person. When describing his daughter to Huck, Jim says, â€Å"En wid dat I fetch’ her a slap side de head dat sont her a-spawlin’†¦Oh, Huck, I bust out a-cryin’ en grab her up in my arms, en say, ‘Oh, de po’ little thing! De Lord God Amighty fogive po’ Jim, kaze he never gwyne to forgive hisself as lon’s he live!†(156). In this quotation, Jim expresses extreme regrete and sorrow for his daughter whom he has realized is deaf and couldn’t hear anything he was saying to her. When Huck and Jim have been separated and Huck is staying at the Grangerfords, Jim shows another instance of caring. When Huck saw Jim for the first time again he wrote, † I waked him up, and I reckoned it was going to be a grand surprise to him to see me again, but it warn’t. He nearly cried he was so glad, but he warn’t surprised†(114). In this quotation, Twain illustrates Jim’s concern for not only his own family, but for his Huck, whom he has formed a unique friendship with. Twain successfully develops Jim into a character that cares not only for his family, but for his friends. African-Americans and slaves especially, were stereotyped as ignorant in the early 1800’s. Jim, like most other slaves, has no formal education and talks in a dialect that makes him appear to be less educated. However Jim has a unique kind of intelligence. When Huck was trying to trick Jim into thinking that he had dreamt up their separation in the fog, Jim notices the debris on Huck, â€Å"Jim looked at the trash, and then looked at me, and back at the trash again. He had got the dream fixed so strong in his head that he couldn’t seem to shake it loose and get the facts back into its place again right away. But when he did get the thing straightened around he looked at me steady without ever smiling† (54). Jim shows his common sense smarts by figuring out when Huck is lying to him. The fact that Huck, an educated white boy, couldn’t fool Jim, an uneducated slave, with his scheme shows that although Jim is uneducated, he is intelligent in his own way. When the Duke and the King come on board the raft, Jim knows that since the King claims he is from France, that he should be able to speak French. â€Å"I found Jim had been trying to get him to talk French, so he could hear what it was like; but he said he had been in this country so long, and had so much trouble, he’d forgot it†(179). This shows the reasoning ability that Jim has. He knows that since the King is from France he should be able to speak French. Huck interprets this as Jim wanting to hear French, but what Jim is actually trying to do is to verify the King’s story and keep themselves safe. Perhaps the worst stereotype about African-Americans at that time was that they were less than human, unable to feel humanlike emotions or act like normal humans do. Jim is portrayed as exactly the opposite, routinely risking his own life and freedom for the welfare of others. When Tom has been shot and Huck is consulting with Jim on what they should do, Jim says, â€Å"Well, den, is Jim gwyne to say it? No, sah-I doan’budge a step out’n this place ‘dout a doctor; not if it’s forty year! (266)†. Jim has decided to risk being caught again to make sure that Tom Sawyer sees a doctor. He knows very well that he could easily be caught doing this and set back into slavery, but he does it anyway. This shows that Jim is a very humanlike character who experiences humanlike emotions, compassion in this instance, and acts in selfless ways. Twain again demonstrates Jim’s equality and humanlike characteristics when Huck and Jim and eating on the raft. Huck writes, â€Å"so Jim he got out some corn-dodgers and buttermilk, and pork and cabbage and greens†¦ and whilst I eat my supper we talked and had a good time† (126). This quotation illustrates Jim as an equal to Huck who can experience the same easy-going and fun emotions that Huck can. No where in the book is Jim unable to understand an emotion Huck or any other person is feeling, showing his humanity. Jim is a representation of how all people can feel emotions for others, be intelligent no matter how uneducated they are, and experience emotions of the human race. Mark Twain has succeeded in creating a character who although is a minority, embodies characteristics that people can relate to. The Adventures of Huckleberry Finn was an important statement against racism and the values taught can still be applies to the American culture today. How to cite Views of stereotypes in The Adventures of Huckleberry Finn, Papers

Chandigarh free essay sample

Chandigarh might be mere a city for others but for me it is my mother land in whose soil I have crawled and learned to walk. It has transformed me from a seedling to a deep rooted plant. Im extremely proud to be a chandigarhwallah, because its serene beauty has provided motherly warmth and has also made a huge difference in my living. Whether I talk about Chandigarh’s distinction of being the first planned city of India or about numerous architectural works of Le Corbusier and Albert Mayer all have added glories to my city’s name. Being regarded as India’s first prime minister, Jawaharlal Nehru’s dream city , it came into existence in year 1953. The city was constituted as a union territory, with the name Chandigarh being derived from the temple of Chandi, Mother Goddess of Power, situated nearby. It provides some of the world class infrastructures and facilities which make life much more convenient and easier in my city. We will write a custom essay sample on Chandigarh or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page With an ideal location at the foothills of the Shiwalik range it forms a fabulous part of the Himalayan Ecosystem. Chandigarh hosts several bird species from different shores. People from all over the world visit here  to get a glimpse of some of the rarest species of birds in the world. The beauty of the birds, combined with the splendor of the natural environment provides the perfect setting for a nature lover. Chandigarh’s apt and calm environment makes it an ultimate tourist attraction. There are a large number of places in the city which provide ample space for the travelers to amidst the nature and rekindle happiness among them. The Leisure Valley, Bougainvillea Park, Zakir Rose Garden, Shanti Kunj and are some of them. My birth place has gained importance both from economical and tourism point of view. Having dedicated and hardworking citizens has enabled my town to top the country in terms of Human Development Index and made it the wealthiest town in India with a per capita income of Rs. 99,262. As a modern and well laid city my place provides an adequate living. It has a group of school those enhance the educational system of the nation some of them are St John’s high school, Sacred heart convent school, St Kabir high school, Bhavan Vidalaya etc. The medical facilities here are provided by many public and private institutes some of which are Fortis hospital, The Alchemist, Post Graduate Institute of Medical Education and Research and many more. Chandigarh provides a wonderful stay for the tourists here to amidst the beauty of the nature. It also has a couple of three and five stared hotels, lodges and restaurants namely The Taj Mahal, The Aroma, Mount view, McDonalds, Sagar Ratna and many more help Chandigarh in displaying the traditional hospitality and warmth of India to all its visitors. Chandigarh also provides a wide range of products to its visitors to choose from, as it has Sector 17 plaza is the heart of all activities in the city with showrooms and shops of different brands and vendors selling special delicasies. Over all Chandigarh proves to be the best city. Shah Jahan once said that if there is paradise on earth it is only in Kashmir but I personally feel that my home town is no less than any paradise on this earth and living in Chandigarh is like king size life with all necessary requirements for an adequate living

One Deadly Summer Review Essay Example

One Deadly Summer Review Paper Essay on One Deadly Summer Nothing hurt. The whole body was somehow empty. I heard a strange rhythmic sound, there is not an alarm clock that stood on the stove. I could not understand what it clanged my teeth. Then I struggled howled and choked with sobs, hoping that the next day I will not be alive  » Everyone probably this was:. Now, if neither that and nor was then, everything would be different  » It happened, and it is necessary to live somehow, in spite of itself . In his hands the stone that turns into a ball. He was more confused because they do not by themselves, but the lines are overlapped, there are knots and unleash them can only be strong-willed, native hands, but they underestimate. Let the child know, grow up, all will understand , heres the first mistake is made, the most fatal. Such a ball can not afford a small, fragile, childs soul Breaking! and be done with it  » We will write a custom essay sample on One Deadly Summer Review specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on One Deadly Summer Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on One Deadly Summer Review specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The book is divided into parts monologues of various characters, major, and not so. The story that unfolds in the novel, did not immediately take a rod of iron first stretch is in bad song, some unpretentious love notes. But soon gets and forgets everything and everyone: history does not let go until the end, and then Why echinoid? Its like for someone, Im on time, I turned into an accomplice: almost whipped the main character It was then up to me was to realize that a ball to me spilled. Was scary In a sense brought the first bell:. I heard something ticking in her brain. There will be other bells, if you want to participate in this entertaining game of the author, where guesses, like a needle in the back But to hear them only from the outside, we, the readers. But love for the hero makes such pirouettes that breathing it sometimes becomes flour. That such is the love a crazy, overwhelming, blind and desperate Where does he stop and think ?! But Zhaprizo would change its genre, though no one was hurt, but if you have in addition killed innocent the emptiness, and . God forbid inevitably fall from the lips .

Free Essays on The Electoral College

A major conflict concerning the electoral college lingers in America. The Constitutional Convention created the college in 1789 in hopes that it would be an adequate system (MacBride 29). The electoral college consists of senators and representatives who cast their votes for the state they represent. Those who feel that the college should remain as it is believe that the American people are too uninformed about election issues to vote. The argument for the modification of the college maintains that the people are not actually electing the president, but the larger states are. Ultimately, the majority of the United States citizens support the elimination of an electoral college that serves no purpose in the government. The argument in favor of the continuation of the electoral college holds that it represents an effective institution. First, the format of the college demonstrates its validity. The amount of electoral votes awarded to each state, extremely critical in elections, remains decided by the number of senators and representatives in Congress (Polsby 45). Many politicians find the existing system extremely efficient because they feel the electors well represent their constituents (Best 52). In addition, the electoral college’s ability to efficiently serve its purpose provides a reason for its long existence. â€Å"An electoral system should produce a definite, accepted winner and avoid prolonged contests and disputes that create uncertainty and public turmoil† (Best 210). Moreover, never in the history of the electoral college has a controversy developed in which the college rejected â€Å"an individual who had an undisputed majority of the popular vote† (Best 52). Most importantly, those who agree with preserving the electoral college believe that election by popular vote, the alternative to the college, would create numerous deficiencies in the system. Election by direct popular vote would be â€Å"hazard... Free Essays on The Electoral College Free Essays on The Electoral College A major conflict concerning the electoral college lingers in America. The Constitutional Convention created the college in 1789 in hopes that it would be an adequate system (MacBride 29). The electoral college consists of senators and representatives who cast their votes for the state they represent. Those who feel that the college should remain as it is believe that the American people are too uninformed about election issues to vote. The argument for the modification of the college maintains that the people are not actually electing the president, but the larger states are. Ultimately, the majority of the United States citizens support the elimination of an electoral college that serves no purpose in the government. The argument in favor of the continuation of the electoral college holds that it represents an effective institution. First, the format of the college demonstrates its validity. The amount of electoral votes awarded to each state, extremely critical in elections, remains decided by the number of senators and representatives in Congress (Polsby 45). Many politicians find the existing system extremely efficient because they feel the electors well represent their constituents (Best 52). In addition, the electoral college’s ability to efficiently serve its purpose provides a reason for its long existence. â€Å"An electoral system should produce a definite, accepted winner and avoid prolonged contests and disputes that create uncertainty and public turmoil† (Best 210). Moreover, never in the history of the electoral college has a controversy developed in which the college rejected â€Å"an individual who had an undisputed majority of the popular vote† (Best 52). Most importantly, those who agree with preserving the electoral college believe that election by popular vote, the alternative to the college, would create numerous deficiencies in the system. Election by direct popular vote would be â€Å"hazard...

Profile of Serial Killer Richard Angelo

Profile of Serial Killer Richard Angelo Richard Angelo was 26 years old when he went to work at Good Samaritan Hospital on Long Island in New York. He had a background of doing good things for people as a former Eagle Scout and volunteer fireman. He also had an out-of-control desire to be recognized as a hero. Background and Early Life Born on August 29, 1962, in West Islip, New York, Richard Angelo was the only child of  Joseph and Alice Angelo. The Angelos worked in  the educational sector - Joseph was a high school guidance counselor and Alice taught home economics. Richards childhood years were unremarkable. Neighbors described him as a nice boy with nice parents. After graduating in 1980 from St. John the Baptist Catholic High School, Angelo attended the State University of Stony Brook for two years. He was then accepted into a two-year nursing program at the State University at Farmingdale. Described as a quiet student who kept to himself, Angelo excelled in his studies and made the deans honor list each semester. He graduated in good standing in 1985. First Hospital Job Angelos first job as a registered nurse was in the burn unit at the Nassau County Medical Center in East Meadow. He stayed there a year, then took a position at Brunswick Hospital in Amityville, Long Island. He left that position to move to Florida with his parents, but returned to Long Island alone, three months later, and began working at Good Samaritan Hospital. Playing Hero Richard Angelo quickly established himself as a highly competent and well-trained nurse. His calm demeanor was well fitted for the high stress of working the graveyard shift in an intensive care unit. He gained the trust of the doctors and other hospital personnel, but that wasnt enough for him. Unable to achieve the level of praise he desired in life, Angelo came up with a plan where he would inject drugs into patients at the hospital, bringing them to a near-death state. He would then show his heroic capabilities by helping to save his victims, impressing the doctors, co-workers and the patients with his expertise. For many, Angelos plan fell deathly short, and several patients died before he was able to intervene and save them from his deadly injections. Working from 11 pm to 7 am put Angelo into the perfect position to continue to work on his feeling of inadequacy, so much so that during his relatively short time at the Good Samaritan, there were 37 Code-Blue emergencies during his shift. Only 12 of the 37 patients lived to talk about their near death experience. Something to Feel Better Angelo, apparently not swayed by his inability to keep his victims alive, continued injecting patients with a combination of the paralyzing drugs, Pavulon and Anectine, sometimes telling the patient that he was giving them something which would make them feel better. Soon after administering the deadly cocktail, the patients would begin to feel numb and their breathing would become constricted as did their ability to communicate to nurses and doctors. Few could survive the deadly attack. Then on October 11, 1987, Angelo came under suspicion after one of his victims, Gerolamo Kucich, managed to use the call button for assistance after receiving an injection from Angelo. One of the nurses responding to his call for help took a urine sample and had it analyzed. The test proved positive for containing the drugs, Pavulon and Anectine, neither of which had been prescribed to Kucich. The following day Angelos locker and home were searched and police found vials of both drugs and Angelo was arrested. The bodies of several of the suspected victims were exhumed and tested for the deadly drugs. The test proved positive for the drugs on ten of the dead patients. Taped Confession Angelo eventually confessed to authorities, telling them during a taped interview, I wanted to create a situation where I would cause the patient to have some respiratory distress or some problem, and through my intervention or suggested intervention or whatever, come out looking like I knew what I was doing. I had no confidence in myself. I felt very inadequate. He was charged with multiple counts of second-degree murder. Multiple Personalities? His lawyers fought to prove that Angelo suffered from dissociative identity disorder, which meant he was able to disassociate himself completely from the crimes he committed and was unable to realize the risk of what he had done to the patients. In other words, he had multiple personalities which he could move in and out of, unaware of the actions of the other personality. The lawyers fought to prove this theory by introducing polygraph exams which Angelo had passed during questioning about the murdered patients, however, the judge did not allow the polygraph evidence into the court. Sentenced to 61 Years Angelo was convicted of two counts of depraved indifference murder (second-degree murder), one count of second-degree manslaughter, one count of criminally negligent homicide and six counts of assault with respect to five of the patients and was sentenced to 61 years to life.

Current Event Assignment Example | Topics and Well Written Essays - 500 words

Current Event - Assignment Example Obama’s administration actually declared a humanitarian crisis following the surge in migration of unaccompanied minors across the country especially in places with large immigrant populations. The government has therefore opened emergency centers on the Southwest part including California, Oklahoma and Texas to shelter the migrants who always fight back deportation orders. Places such as the New York where there is rise in child migrants have reported an increase in the number of unaccompanied minors who seek help in the past even as the migrants claim that they left their native countries because of violence and the threat of gang recruitment or economic necessity. The shelters that were created by the government have been at capacity in the recent months where they are detained before released to their relatives (Semple Web). In fact, the author explains that some minors such as Leo who has been highlighted in the article took almost two months in the shelters before being reunited with their relatives in the U.S. Semple has also indicated that most of the minors normally qualify for some form of immigration relief raising questions on the number of new arrivals who will be allowed to stay permanently in the U.S (Web). The greatest challenge faced by unaccompanied minors that require urgent needs such as health care, psychological counselling and ed ucational support that are not easy to offer hence exposing them to high risks. Immigration issues have been rampant in the recent issues even though it began it began several decades ago in America and across the world. American Federal System of Government have always tried to address the issue by instituting various policies on controlling and treatment of the migrants. For more than 150 years, federal government has been pre-eminent in immigration policy while Congress and

Wild vs. lab rodent comparison supports hygiene hypothesis Article

Wild vs. lab rodent comparison supports hygiene hypothesis - Article Example This makes sense, since over 58 million Americans have some form of allergies or autoimmune disease (Merritt, 2006). This has been supported by the levels of different types of antibodies found when comparing laboratory rats and mice to those trapped in the wild (Devalapalli et al., 2006). While exposure to fewer microbes in childhood may cause higher levels of allergies, it is also related to positive benefits such as reduced infant mortality and increased longevity (Wills-Karp, Santeliz, & Karp, 2001). Therefore, while reduced exposure to microbes could in fact lead to increased incidence of allergies and auto-immune diseases, as shown by the hygiene hypothesis and the immune responses of laboratory rodents, there is still clear benefit to living in a society that values hygiene. References Devalapalli, A. P., Lesher, A., Shieh, K., Solow, J. S., Everett, M. L., Edala, A. S., . . . Parker, W. (2006). Increased Levels of IgE and Autoreactive, Polyreactive IgG in Wild Rodents: Implic ations for the Hygiene Hypothesis. Scandinavian Journal of Immunology, 64(2), 125-136. doi: 10.1111/j.1365-3083.2006.01785.x Merritt, R. (2006, 16 Jun).

10 trends for the next ten years Essay Example for Free

10 trends for the next ten years Essay The article discussed the 10 trends of Logistics management for the next 10 years which affecting Supply Chain. Basically, which is said in the article, the logistics management should become more integrated, technology supported, and talented needed. They also did a survey for the executive group to rank the relevance between the 10 trends and business operation. The executive group ranked the service chain, product clockspeeds, and micro segment as the highest relevance category, which is not surprising to me. More and more consumer is considering service as important, thus the company should not only provide great product, but also offer an optimal service to satisfy the customers. An effective service chain ensures that the company stays in a competitive position. Moreover, clockspeed has great impact on supply chain performance. A company with fast clockspeed supply chain will have a competitive advantage in the market. Besides, a company really should know who the target market is and what the target segment wants from them. As long as the company knows exactly who the micro segmentation is, they can be very successful to satisfy the customers’ needs. The purpose of this article is to show the 10 trends which will influence supply chain management for the next 10 years and the accuracy of the forecast trends. In other words, it demonstrates that what will be improved in supply chain and makes the supply chain much more efficiency than ever before. The ten trends are very inspiring and will definitely change the supply chain management for the next decade. According to the article, there is fierce competition behind the scene. The company should be never satisfied with their performance; otherwise the company will be substituted by any of its competitors. Basically, my career path is a work related to supply chain management and marketing in fashion appeal industry. I want to figure out a better way to distribute the product to the whole world at the same time so that people  from all over the world can enjoy the most fashionable outfits. According to the article, the ten trends will definitely influence my career path to some extent. Firstly, when service chain become more important than product chain, my career goal will be changed from delivering the product on time to satisfying the customers both in pre- and post-sales. With my marketing major background, I will focus on customer relationship management to improve the service level. Besides, I totally agree with the trend that knowledge work and worker will become global in nature. Globalization is already formed for many years, and it is not surprising that logistics management goes with this trend. I will get my Logistics Bachelor’s degree in the U.S. and then go back to my hometown to find job. To some degree, I am one of the people who get professional training in the U.S. and work at another country. In addition, the trend 5 mentioned in the article said that supply chain management will have a standard certification process similar to that for CPA. A standard certificate is necessary when a field of work has been well developed. More and more people will get to work in supply chain management; therefore, the people who have â€Å"SCM certification† will be more competitive in the market. I should never stop acquiring knowledge of supply chain management in order to get the standard certification. Furthermore, we learned that segmentation and targeting, which helps company know who the customer exactly is and what to sell to those customer, are very important parts of marketing. Like segmentation in marketing, micro segmentation in logistics will be key to success. As long as we know what the customer really wants, we can create the product that can fulfill the needs of the customer. Technology, as well, will support a much more effective and cost saving supply chain. By using high technology, the company can better manage their inventory, customer orders, tracking and so forth. We future career will have to deal with technology every day based on the trends, and I am so excited about it because I cannot wait to see what the highly automatic supply chain looks like. I want to be the people who design the supply chain process and see how it will perform in the future. In conclusion, the ten trends for the next ten years will come true someday  in the near future. It brings in opportunities and challenges for both the company and the worker. As a logistics major student, I am so excited about the changes, and I realize that I have to take on more responsibility to make a difference for supply chain management. Bibliography Sengupta, S. (July, 2013). Ten trends for the next ten years. Logistics Management. www. Logisticsmgmt.com. Retrieved on August 27, 2013 from https://carmen.osu.edu/d2l/le/content/11141445/viewContent/5963256/View.

Marsupial Reproduction :: Marsupials Reproduction Mammals Biolgoy Essays

Marsupial Reproduction Knowledge can be obtained and conveyed in a variety of ways. One can spend hours upon hours hidden away in the corner of a library, reading the thoughts and discoveries of other researchers and writers. Or, one can allow himself to make his own discoveries through experiments and observations that he makes himself. Both methods are necessary in order to come to a complete understanding of a topic. An experimenter cannot fully appreciate the things that she observes without having a background in that area. In the same way, a man does not truly use the knowledge he has gained from book research without applying it to the real world in some way. Knowledge of marsupial reproduction is this way. There is much to be learned from the writings of scientists of the past, while at the same time there are many new discoveries to be made as researchers of the present apply this knowledge to answering new questions. The purpose of this paper is to compile knowledge that has already been written on marsupial reproduction, including the topics of: marsupial characteristics, reproductive anatomy, sexual behavior, development of young, hormonal control, and ecological implications of reproductive patterns, so that it can be used as a basis for new insights and discoveries. What is a marsupial? Many biologists of the past and present have been intrigued by a group of animals known as marsupials. Marsupials are a subdivision of mammals with several defining characteristics. First, marsupials generally have more incisor teeth than eutherian (placental) mammals. In most marsupials, as in most primates, the first toe of the hind foot is opposable to the other four, and it always lacks a claw. Interestingly, most terrestrial marsupials have lost this toe altogether. Marsupials also tend to have a smaller brain than eutherians of equivalent size and their body temperature and rate of metabolism are slightly lower than eutherians. (Gould, 52) Other important characteristics of marsupials come from their unique reproductive patterns and reproductive system. Externally, differences include à ¬such interesting anatomical features as a prepenal scrotum and biparte penes and vaginae in most groups and typically, but not always, a pouch over the teats.à ® (Bronson, 187) The major difference is the dramatically abbreviated period of gestation marsupials have adopted and the function of this phenomenon. Few marsupials have a gestation period longer than their oestrous cycle. This means that all marsupials give birth to highly altrical

Human Rights

In measuring the extent to which the European regional approach to human rights protection offers advantages over the United Nations international approach, the various mechanisms contained within both systems must be compared and analysed. An explanation of the various international treaties and the drafting of the European Convention will require some consideration in order to assess the overall effectiveness of the machinery’s established under both systems for the protection of human rights. Particular reference will be made to the right not to be subjected to ‘torture or to inhuman or degrading treatment or punishment’ who’s universal condemnation stems back to the impunity for horrific crimes against humanity committed during the First and Second World War thus prompting in 1945, the first formal recognition of the importance of protecting human rights in the international order through the United Nations Charter and the Nuremberg Charter. The United Nations Charter sets out its purposes as â€Å"promoting and encouraging respect for all human rights and for fundamental freedoms for all without distinction as to race, sex, language, or religion†Ã¢â‚¬â„¢ and although the declarations are no more than aspirational, they support principles of liberty and individual freedoms that have subsequently formed the content of specific rights treaties. Torture is received with strong universal condemnation, and although there is no absolute definition, its prohibition is emphasised in several international legal instruments such as; the Universal Declaration of Human Rights 1948 (UDHR), the European Convention on Human Rights 1950 (ECHR), and the International Covenant on Civil and Political Rights 1966 (ICCPR), each in similar language, providing that ‘no one shall be subjected to torture or to cruel, inhuman or degrading treatment or punishment’ The Convention against Torture and Other Cruel Inhuman or degrading Treatment gives a precise definition in Article 1 and requires parties to take effective measures to prevent it in any territory under its jurisdiction calling on all States to ensure that all acts of torture are included offences under their domestic criminal laws, including attempts and complicity as well as participation. Similar steps are taken within the European Convention of Human Rights which imposes an obligation on each Contracting Party to secure those rights are within their jurisdiction. However, at international level, under the statutes of criminal tribunals, torture can only be prosecuted if it falls within the category of war crimes. In addition to this, the lack of effective enforcement mechanisms within some States undermines the effectiveness of the international human rights system. The International Court of Justice (ICJ) hears cases involving disputes between nation-states and Article 30 of the Convention provides that, â€Å"any dispute between two State parties concerning its interpretation or application which has not been possible to settle through negotiation or arbitration may be submitted to ICJ by one of the States. † A failure of this allows for a claim to be submitted to the ICJ requesting that the Court apply measures requiring the Respondent to take all steps within its power to ensure the rules of international law will be correctly applied. † The problem then lies in the fact that in order for the International Court of Justice to hear a case, the State parties to the dispute must accept its jurisdiction. This is borne from the fact that International lawyers will agree that an international agreement is not legally binding unless the parties intend it to be and is therefore more of an understanding or agreement between the States. This is considered a problem with enforcement at international level as rights contained in the Conventions need to be balanced with the States sovereignty. By contrast, where the United Kingdom and other countries have incorporated the Human Rights Act 1998 within its judicial system, a natural consequence of this is that to an extent, they diminish and undermine the position of Parliament as an exclusive law giver for the UK providing that all domestic law is compatible with the rights contained within the Human Rights Act. Another fundament difference at regional level is where the Convention establishes its own machinery for the enforcement of these rights. Applications made based on a violation of Article 3 can be bought either by a member state on behalf of an individual victim by another High Contracting Party, or by a member state bringing an application against another state and allows for a more effective and immediate remedy at the domestic level as opposed to using the international machinery at Strasbourg. The latter is highlighted in Ireland v United Kingdom where an application was brought by the Irish government in relation to the treatment of Irish nationals by the British authorities. The ECtHR’s general approach on finding a violation of Article 3 relied on the concept that the burden of proof was borne not by one or other of the two Governments concerned, but mainly on the evidence of the ne hundred witnesses heard in, and on the medical reports relating to each case. Based on the allegations against the UK, the Commission estimated that the ‘five techniques’ administered by the police constituted a practice of inhuman and degrading treatment. In finding this, the Commission emphasised that ill treatment must attain a minimum level of severity if it is to fall within the scope of Article 3 and asserted that it depends on all the circumstances of the case, such as the duration of the treatment, its mental effects, and in some cases the sex, age and state of health of the victim. The scope of the Convention was extended so as to imply intention within its meaning in accordance with the UN Resolution. The approach is further laid down in Askoy v Turkeywhich concerned a Turkish national who had been subjected to a form of torture known as ‘Palestine hanging’ which resulted in him losing the movement of his arms and hands. Due to the form of torture requiring the applicant to be stripped naked with his hands tied behind his back, as well as being strung up by his arms, the courts found that such an act would have required preparation and was therefore deliberately carried out. Damages, were awarded on behalf of the Turkish state. The methods adopted under each case in their application under the law has imposed upon its members the Courts’ power to make judicial decisions that are enforceable on the offending State. Much of its success can be placed on the basis that each Contracting State is, in an economical sense, more equipped and politically empowered with the resources to adhere to the principles laid down within the Convention. This was the situation in 2009 where Belgium instituted proceedings before the International Court of Justice against Senegal on the grounds that a dispute existed regarding Senegal’s compliance with its obligation to prosecute a suspect for acts of torture under the Convention. The main reason for non compliance rested on financial difficulties which prevented Senegal from organising a trial more important, on the grounds that â€Å"crimes against humanity did not form part of Senegalese criminal law. Another advantage the European regional approach to human rights protection has over international law is its rights contained in Part I of the Convention. These rights identify a number of civil and political rights requiring protection from arbitrary and despotic governments amongst other important rights, such as the right to life. In this context, the individual holds a clearly defined right against the State in that the violation of that right can be tested in a court of law. So it is questionable whether international law is equipped to deal with individual rights of an economic and cultural nature, and in particular, where third generation rights are concerned. This is illustrate in the ICCPR Article 2(1) which states that â€Å"Each Party to the present Covenant undertakes to respect and to ensure that all individuals within its territory and subject to its jurisdiction the rights recognised in the Covenant, without distinction of any kind† However, Article 2(1) of the ICESCR states that â€Å"Every State Party to the present Covenant undertakes to take steps to the maximum of its available resources, with a view of achieving progressively the full realisation of the rights recognised in the present Covenant by all appropriate means†¦ † So although the international approach provides a mechanism by which all States can agree universal standards of human rights, there exists in some States, a hierarchy of rights that are considered perhaps, less important than others, where importance on a particular right is based on social, cultural and political factors. In further support of his view, it is suffice to say that the rig ht to freedom of religion and belief is accompanied by constraints of Article 5 in that such violations can lead to such things as imprisonment, torture and restrictions on freedom of belief and association. An important example is the People’s Republic of China’s ‘one-child’ policy and forced abortions which has been seen as restrictions on not only freedom of religion and belief, but also the torture of detainees in Chinese detention centres and prisons. Although the policy was designed as a temporary measure, it portrays a clear violation of human rights derived out of political necessity to limit communist China's population growth. In the promotion and protection of human rights, the Committee against Torture (CAT) considers periodic reports from High Contracting States every four years and deals with both inter-state complaints and individual complaints. Alongside this, the 2006 Optional Protocol to the Convention against Torture and other Cruel, Inhuman or Degrading Treatment or Punishment (OPCAT) provides for the establishment of â€Å"a system of regular visits undertaken by independent international and national bodies to places where people are deprived of their liberty, in order to prevent torture and other cruel, inhuman or degrading treatment or punishment,† to be overseen by a Subcommittee on Prevention of Torture and Other Cruel, Inhuman or Degrading Treatment or Punishment. In addition, the Human Rights Council requires its members to go through a periodic review of their own human rights. This allows individual or group complaints to be examined for evidence of a pattern of human rights by the Sub-Commission Council on Prevention of Discrimination and Protection of Minorities which are then referred to the Working Group on Situations. In accordance with General Assembly Resolution 60/251, Rapporteurs can undertake visits with the consent of the State concerned and report back to the Human Rights Council. In a recent UN Special Rapporteur on Torture, the Rapporteur’s findings highlighted the gap between China’s obligations under five of the international human rights treaties and the reality on the ground. In particular, Dr Nowak pointed out the â€Å"incentives for the police and security officials to obtain confessions through torture and the lack of independent, far and accessible courts and prosecutors, as well as ambiguity of the domestic law regarding political crimes. † The Rapporteur found that in all cases it observed, each victim had been convicted of a political crime, possibly on the basis of information extracted by torture. On these facts, the Special Rapporteur appealed to the Government to release its victims, and added in their conclusions that considering the gravity of such findings, â€Å"the international community must not waste further time and act immediately to pressure China to end all use of torture and bring justice to those responsible. † The report included a set of 23 recommendations for China to act upon, as matter of urgency, in-order to abolish the use of torture. These included setting up mechanisms of investigation and prosecution of perpetrators of torture; prevention through safeguards in the criminal law system; ratification of international conventions and their implementation; the abolition of political crimes from domestic law; the guaranteeing of freedom of speech, assembly, association and religion; and the abolition of forced re-education in detention. The UN Commission on Human Rights referred all reports of its mechanisms to the newly established Human Rights Council for further consideration at its First Session in June 2006. In response, the General Assembly adopted resolutions aimed primarily at the principles contained in the Charter of the United Nations and the UDHR by re-emphasising, reaffirming and re-acknowledging human rights However, despite the Rapporteur visits and attempts to expose China’s breaches, a United Nations â€Å"review† of China’s human rights record highlighted the weakness of a new procedure that was supposed to be the chief improvement in the U. N. ‘s reformed human rights system. In despite of this, China continues to in its pursuit of human rights violations as it was reported no soon after that China has a network of secret ‘black jails’ for people who dare to complain about life under the Communist regime. Findings suggested up to 10,000 citizens a year are hauled off the streets, locked up and beaten in the makeshift prisons. By contrast, the European regional system has in place a mechanism whereby a Committee, established under the European Torture Convention 1987, visits detention centres in order to ascertain whether conditions contained within the Convention are being adhered to. This in itself places pressure on its member states to conform to the standards set by the ECHR while maintaining protective measures for individuals considered at risk. In this sense, the Convention adopts a preventative approach to the issue of torture, and in doing so, highlights the fact that where States are poorly monitored and enforced, countries face little or no penalty for failure to uphold human rights standards. On the contrary, where all else has failed under international measures and a government refuses to uphold the declaration and instead treats its members of its own society in a cruel or inhuman manner, the United Nations and has the power to authorise military action against that country in violation of the Declaration. Perhaps the first experiment of UN intervention is the Korean War where in 1950 America called on the United Nations to use force to get the North Koreans out as they had ignored the Security Council’s resolution of June 25th. This later resulted in U. S military intervention. The Korean War provides sufficient evidence that when the U. N. Security Council threatens the use of force to enforce its resolutions, it can follow through. Although in reality, the Council has passed a significant number of resolutions over the years that have not been carried out which signifies reluctance by the Council to enforce a resolution in circumstances where intervention is necessary unless such enforcement carries with it a political dilemma. In support of this point is the use of force in Iraq where the UN enforced resolution 1441 through Baghdad’s failure to rid itself of its alleged weapons of mass destruction. The Iraq situation raised a similar issue for the Council regarding Korea whereby they could either approve Bush’s request to use force in Iraq based on American intelligence and on an American timetable, and risk being seen by other countries as complicit with the Bush administration, or defy the U. S. president and risk being considered irrelevant by the world's largest military power. Chesterman, a senior associate at the International Peace Academy stated in response that, â€Å"the issue of the U. N. ’s relevance comes up regularly, and every couple of years the United Nations faces a crises over its legitimacy† citing debate over its roles in the Balkans, the Gulf War and Somalia. The protection and enforcement mechanisms employed by international law suggests that it is focussed primarily on regulating state behaviour, whereas European regional law has its objectives aimed in the movement towards protecting individuals from the state. And although international law has increasingly been involved in identifying individual rights and holding individuals accountable, is still to an extent has in most cases been those who have been involved in political affairs. As mentioned earlier, states have a duty to investigate, prosecute or extradite individual perpetrators, and if they fail or are unwilling to do so, other states and international courts can step forward instead. In 1998, former Chilean President Augusto Pinochet was arrested in London following the request for extradite from Spain. The charges involved forms of torture committed during his term in office. In 2000, Hissene Habre, former president of Chad was indicted by the state prosecutor of Senegal for similar offences. That same year, a Belgian Tribunal de premiere instance issued an international arrest warrant against Abdoulaye Y. Ndombasi, the then Foreign Minister of the Democratic Republic of the Congo. This was a direct application of the principle of universal jurisdiction which allows national courts to try cases of the gravest crimes against humanity, even if these crimes are not committed in the national territory and even if they are committed by government leaders of other states. However, the International Court of Justice found that the arrest warrant against Ndombasi failed to respect the immunity from criminal jurisdiction and the inviolability which he could enjoy under international law. The 2001 extradite of former naval officer Ricardo Cavallo highlights the first case in whereby as person can be accused of crimes committed on one country, be arrested in a second, and then extradited by a third. Where Europe is concerned, the Courts tend to delve deeper into the interpretation and application of the right to freedom from torture by distinguishing the terms torture, inhuman, degrading treatment and punishment separately. This has enabled the courts the discretion to apply the wording of Article 3 more widely. In particular, where there is the risk of a future violation of this right. Peers v Greece provides another example of the extent to which the Courts have laid down the importance of such treatment that falls below torture. In this case the applicant complained that he had been detained in cramped cell conditions with no ventilation and an open toilet. Although the Court held there to be no evidence of a positive intention to humiliate or debase the applicant, the fact that the state had taken no measures to improve the conditions amounted to a lack of respect for the applicant and was therefore a violation of Article 3. What is apparent between the two systems is the objective on the one hand by the international system, to act as a potential means of conflict resolution, and although to an extent Europe provides its own mechanisms for maintaining its state affairs, the system it has in place has greater level of cooperation which allows the emphasis to be placed specifically on individual rights. At the same time, although many States have become party to the United Nations Convention against torture, there appears to be a lack of effective enforcement mechanisms in place within some States, which in turn violates the general obligations to punish crimes against international humanitarian law. And where the UN has, throughout the fifty years, in amended and reformed its treaties so as to bring those violators in breach of the declaration to justice, it has still, in many instances lacked the will or faced the veto, and as a result, murderous regimes enjoy impunity. The root of this lies perhaps, in the fact that the UN organises a legal institution by letting States decide by majority vote who does and who does not deserve to be shamed for human rights abuses, which in turn creates a political process in which political factors play a major role. Countries that are shamed tend to be both violators and politically vulnerable in multilateral settings. This is the case in particular where, although the UN and NATO is willing to go into Yugoslavia and launch air strikes in order to prevent violations of human rights, there are continuous reports of violations in China and by the Chinese upon its people. To conclude, it could be argued that that the UN is less likely to enforce human rights in countries that are permanent members, and where this could be the case, international law will potentially be the most influential source of law. In support of this view, recent reports have suggested that countries like China simply sidestepped censure by garnering enough support to block attempts by the U. S. or other Western nations to scrutinize their records. Meanwhile, Cuba and others complained that the U. S. was too powerful to face thorough examination. By contrast, European law has effective measures that ensure state supremacy is spread evenly throughout the system. At the same time, both international law and European law can be deemed as fundamentally Western as most international law is based on Western notions. On that note alone, and in measuring the extent to which the European regional approach to human rights protection offers advantages over the United Nations international approach, the overall effectiveness of both systems, if based entirely on their Western notions, combined with both political and economical factors, present a framework which is more compliant with the international laws on human rights, in particular where cases of torture are concerned. And with that being said, one fundamental advantage that exists within the regional system is that when compared to international law, Europe does not have to deal with the majority of the more vulnerable states that fall within the realms of international law. Human Rights the question of human rights has received a great deal of attention. Today, violation of human rights is seriously taken note of by international bodies and by champions of democracy. It is in this backdrop that most countries have set up their own independent National Human Rights Commissions. Human rights are those rights which are fundamental for living and for normal human existence. They are based on the concept that every man and woman, irrespective of caste, creed, colour, race and nationality is born with certain fundamental rights such as, right to live, speech, freedom, justice, etc.These rights are, therefore, enshrined in the constitution of the countries. In order, that these basic rights are maintained and adhered to by the nations of the world, United Nations Organisation adopted a Charter of human rights soon after its formation. The Universal Declaration of Human rights which UN adopted on 10th Dec. 1948 enumerates some of these basic rights of man. These are rights to live, liberty and security of person, right to freedom of speech, judicial remedy, freedom of movement, right to take part in the governance of one’s country, etc. The second types of rights are economic and social rights.These are the right to work, right to live with dignity, right to rest and leisure, right to education, equal pay for equal work, right to equality, etc. The problem of human rights is that people and countries have a different understanding of the term and its protection. In some counties political and civil rights are not given or guaranteed to all its citizens. In some other countries, economic and social rights are not enforced, Therefore, the basic idea behind stressing human rights is that all governments should try to maintain these fundamental rights and see that all types of discrimination in this respect are rooted out.Nevertheless, many types of discrimination and violation of human rights are seen in different parts of the world. It is true th at racial discrimination known as ‘Apartheid’ as existed in South Africa formerly no longer exists in the world. Yet today, people are forced to flee their land of birth and forced to live in refugee camps under miserable conditions. Today minorities in many parts of the world have no political rights. The story of Ms. Suu Kyi Myanmar is a shining example in this respect. Cruelty to prisoners of war, unjust treatment of prisoners in jail, economic discrimination, casteism, rape, child labour, child prostitution, etc. are other forms of violation of human rights. Protection and maintenance of human rights is a fundamental duty of every government. International organisations and watchdogs such as, UNO, International Human Rights Commission, etc. , can play a vital role in ensuring the implementation of these basic rights. Countries, particularly the democratic countries, must stand together in this respect and take necessary persuasive and even coercive actions, to see t hat these fundamental human rights are adhered to by people, organisations and countries all over the world.

Principles of Supporting Change in a Business Environment Essay

Change occurs frequently and rapidly in the workplace. Change in business has become the norm and businesses need to evolve to keep up with the demands of the modern world. Most of the people regard change as intimidating. It is often natural. It has great significance in business thus change does bring good for the business. So why does change happens? There are two main reasons for the changes in a business environment: 1. Reactive change- pressure to change (PEST) – POLITICAL – it is when government changes policies, regulation, etc which business needs to adapt to stay within the new laws; international changes or conflicts force business to change; legislations whether they domestic or international or future; – ECONOMIC- it is when domestic or international competitor’s behavior, trends or tax and interest rates change which forces the changes in the business; – SOCIAL- it often happens when customers demands, buying preferences change, as well as when events, media views or advertising makes business Identify the main reasons for reviewing working methods, products and / or services in a business environment. Once your business is established and running well, you may be inclined to let things continue to run as they are. However, it’s actually time to plan again. After the crucial early stages, you should regularly review your progress, identify how you can make the most of the market position you’ve established and decide where to take your business next. You will need to revisit and update your business plan with your new strategy in mind and make sure you introduce the developments you’ve noted. Reviewing your progress will be particularly useful if you feel: †¢ uncertain about how well the business is performing †¢ unsure if you’re getting the most out of the business or making the most of market opportunities †¢ your business plan may be out of date, e. g. you haven’t updated it since you started trading †¢ your business is moving in a direction different to the one you had planned †¢ the business may be becoming unwieldy or unresponsive to market demands It is also useful if you have decided that your company is ready to move on to  another level. When a business is going through change: a) Describe the different types of support that people may need. Everyone is different that is way some people may find change as something stimulating and exciting making them perform better others may find it very hard and difficult to adapt. This is way this type of people need extra time and support to get use to change happening in the work place. Theory suggests that these people will go through what is called: Change Performance Curve: Shock – The initial reaction can sometimes be shock, this will automatically reduce the individuals performance as they will fear the unknown. Denial – This is when the individual will stay focused in the past and the ‘way things used to be done’. The fear of the ‘new way’ may cause the individual to continue to complete their tasks the ‘old way’. Anger – Once the initial feelings have been dealt with denial slowly turns to anger. Depression – Once the individual finally realises that the change is going to happen, they enter the depression stage The individual accepts that the change is happening. Integration But there are different types of support that can help people during change. These include: †¢ Effective planning ( plan the change an inform people of the change) †¢ Participation ( let people be involved in the process) †¢ Training or retraining ( provide training so stuff if prepared for new tasks) †¢ Encouragement or other supportive behaviours ( provide support by encouraging not criticizing- good communication can really help people accept a change more quickly. Counselling or coaching b) Explain the benefits of working with others. As said above good communication can really help people accept a change more quickly. Working as a team can really help to adapt to change and helps people get through Change Performance Curve easier as they can help each other in dealing with new and more complex tasks. You will be able to help support your colleagues if they are finding something challenging and vice versa. It is important to remember that to support and work with colleagues effectively you will need to keep a positive outlook yourself. Understand how to respond to change in a business environment 1. In relation to your current business environment (or one that you are familiar with): a) Explain why you should respond positively to changes in working methods. When change occurs in a business it is important to see it as something positive. This will help to make the process a lot easier, even though the benefits may not be immediately obvious. If employees see change as a bad thing, they will soon become demotivated, which will affect The quality and efficiency of the business. While sometimes it may be difficult to accept change, employees need to be able to adapt to whatever they are presented with. Businesses need employees who have positive attitudes; they want people who say ‘I can do that’ not ‘I can’t do that’. A positive attitude can go a long way to help solve problems in difficult situations. b) Explain why you should respond positively to changes in products or services. Changes can be either expected or unexpected but nowadays change is a permanent phenomenon. I work in retail and I know that changes in this type of business is someting that cannot be forgotten or ignored. As an employee of one of the biggest beauty retailer in the UK I see almost everyday changes in the work place that take place to improve products and services we provide. I know it is very important to keep up with customers‘ demands and market innovations. It is very important to stay positive about this changes to make sure you do your best to help the business you work for improve and stay on top along other similar businesses. Staying positive also helps to secure you job position as employers want to have employees who are willing to adapt and are positive about their work and personal development. c) Identify ways of responding positively to change. Every employee seeks positive response to change from their employees. Ways of responding positively to change are: †¢ A willingness to learn(understanding the importance of learning new information for both current and future problem solving and decision making.

Grunge is Dead essays

Grunge is Dead essays Kurt Cobain was born a happy child, but his life soon took a turn to a bit darker side. At an early age Kurt was abandoned by his parents and took solace in music. As his love for music grew, he developed his own style of music thus began the band Nirvana, and with it the birth of grunge. With the bands popularity growing came greater troubles. He will forever be remembered. Kurt Cobain gave rise to the grunge era and enlightened the world, with his death came the death of grunge. Kurt Donald Cobain was born on the 20th of February 1967 in Aberdeen, which is located about 120 kilometers southwest of Seattle, Washington (Ronson 1). Cobain was for most of his childhood a sickly bronchitic child. He grew up in a middle class society and was hyperactive as a child. As a result he was prescribed a morphine-based drug to help him concentrate in school. The drug often kept him awake until 4 a.m. so he was given sedatives in order to get to sleep (Arcouft 1). Kurt had a happy childhood until he was seven years old when his parents divorced. It was an ordinary divorce, but Kurt was very traumatized by it. He became shy and difficult. Following the years after the divorce, he moved back and forth between his parents. Before his tenth birthday his parents did not want him anything to do with him, so Kurt had to move in with relatives and even for a short time lived under a bridge.. Until Kurt was nine years old he only listened to the Beatles and the Monkees, but in 1979 his father joined a record club, and Kurt got into other music like Led Zeppelin, Black Sabbath, and Kiss (Rietz 1). He also started to listen to British alternative punk rock like the Sex Pistols and the Clash. On Kurts fourteenth birthday, he bought his first guitar. In the years to follow he tried to create his own music style. He started hanging out in the Seattle underground where he was a roadie for a band called the Melvins. Kurt did n...

Benefits Of Becoming A Famous Sports Person Marketing Essay

Benefits Of Becoming A Famous Sports Person Marketing Essay In our vast world today, sport has become a rapid growing industry which most people regard it as a form on entertainment in their daily life. We live in an urban age where technology is so advance which enables us to watch live broadcasts of any sports we enjoy watching through various sports channels such as ESPN which cater to any sport fanatics needs. Firstly, people enjoy watching and playing sports as they wish to pursue their dreams in becoming a famous sportsperson one day. These enthusiastic sportspeople must persevere with full determination and concentration in excelling in their performance at the sport they have chosen. In my opinion, becoming a famous sportsperson brings many benefits to ones life as an individual would be able to reap special rewards, a countless sum of income, popularity amongst his fans, living an exclusive lifestyle and the ability to give training methods to inspiring athletes in the sports world. 2.0 2.1 – Rewards â€Å"I’ve won th e competition!† It is every famous sports person’s dream to be able to say this phrase. It is undeniable that winning in competition are crucial, whether for a famous sports person or an ordinary sports person. Everyone wants to perform well in their competition; the question is, what causes famous sports person work so hard for it? In my opinion, they want to get rewards from branded companies and government. 2.1.1 – Sponsorship From Branded Companies A famous sports person usually able to get sponsorships from branded companies. This is because they work really hard and almost win every competition. Examples of branded companies are Nike, Adidas, Puma, Yonex, Carlton and Reebok. Sports persons need a huge amount of money to carry out their daily training, buy their sports equipments and accessories. Without the sponsorships, they will face a lot of obstacles in their sports life. Our famous sports persons – Olympic gold medalist and Jamaican Sprinter Usa in Bolt, they had just renewed their sponsorship arrangement with Puma until the end of 2013 lately. So Puma became the official supplier of training, performance, footwear and lifestyle apparel for Usain Bolt. Now, Usain Bolt can focus fully in his career without worries. 2.1.2 – Government Incentive Besides, government incentive will be provided to the famous sports persons. This is because they have the responsibilities to take part in local, international and global tournaments. For instance, Olympic silver medallist Lee Chong Wei is to be made a Datuk by the Penang Government. In the other hand, Malaysia Government also rewarded a cheque of RM300000 for winning the silver medal at the Olympic Games and a mock cheque for RM3000 as the pension reward. The pension payments are for life. In short, the famous sports persons definitely will get sponsorships from branded companies and government incentive as long as they maintain their excellent performances. Sports persons ach ieve iconic status instantly with awesome performance and hence are selected by top brands for endorsing their goods. 2.2 – Income Sports, apart from being a good way of testing an athlete’s expertise and skill, are also big money. Today, sports persons achieve iconic status immediately with excellent performance and hence are selected by top branded companies for endorsing their goods. Apart from prize money and salaries, this is also where many famous athletes make most of their money from. This has become a recent occurrence of paying millions of dollars to athletes as income, which makes most famous athletes filthy rich.

Discussion and abstract Essay Example | Topics and Well Written Essays - 1000 words

Discussion and abstract - Essay Example After performing a hypothesis test based on the t-test, it was noted that there was a significant difference in the means of the two experimental groups, the result being as follows: t = -3.02, df = 18, p The speed with which people can complete a certain task is normally dependent on a number of factors such as the difficulty of the task and the pressure under which the individuals are performing that particular task (Crisp and Turner, 2010). Another common factor that influences how fast a person can complete a given task is through evaluation apprehension (Minor, 1970). Evaluation apprehension is the name given to the anxious feeling that one normally experiences when being under evaluation. It is the concern that people normally have when there are others assessing how they are doing (Weiss and Miller, 1971). This report evaluates the effect that performance evaluation has on a simple manual dexterity task. Evaluation apprehension does have an impact on an individual’s performance. Participants who believe that they are being evaluated while performing a simple manual task are able to complete their tasks faster when they are in the presence of other people compared to participants who do not think that their performance is the same task is being evaluated (Ferris and Roland, 1983). There have been several studies done to evaluate if a person who perceives that he is being evaluated will perform a task any differently if he thinks that no one is evaluating

Management of Technology3 Essay Example | Topics and Well Written Essays - 250 words

Management of Technology3 - Essay Example It is worth noting that the two business processes get interlinked by IT. There are several BI systems that an organization can put in place. These include analyzing customers’ behavior, budgeting and financing as well as improving delivery and supply chain effectiveness. These BI systems can help an organization reduce the cost of production, improve performance and identify new markets within the economy. BI systems require an analysis that will best help the organization remain relevant in the market (Laudon & Laudon, 2013). They are, therefore, part of the plan of every organization that aims to excel in its field. An organization may offer an electronic feedback program to its customers as one of their electronic business programs. This program can help the organization identify the area that it ought to improve on in terms of its services (Laudon & Laudon, 2013). The program can also be used to rate the quality of the goods produced by the company. The organization can further use the electronic registration of goods bought by customers for those goods that require registration with the government upon buying. This can be used instead of buying goods and then going to register them somewhere

Rewriting Essay Example | Topics and Well Written Essays - 250 words

Rewriting - Essay Example Nevertheless, she was able to go through education system and began to be exposed to people speaking other languages later in life. Although she was able to acquire language skills, she did it at a slow pace. The most interesting observation was that her level of understanding new language was not as profound as found in children who acquire language skills at early age. Despite following similar procedures of language acquisition, she could not meet the standards acquired by young children who learn language naturally. However, other cognitive abilities were not inhibited. Despite her problem in language acquisition, she was able to develop interactive skills and could therefore understand different communication styles from other people. Whereas her language acquisition skills lagged behind, other cognitive abilities were not inhibited in any way. This example is a clear indicator that language acquisition is independent of other cognitive abilities. It is worth noting the contrast of this idea with Moskowitz’s ideology, which claims that the two are connected. He feels that linguistic specialization is part of human intelligence, which implies that none can be developed

Importance of Employer Branding

Importance of Employer Branding Employer Branding 1.0 Introduction: Employer Branding is the most critical people management topic in todays flattened global business environment. The economic downturn has further brought attention to the importance of people in delivering the brand promise. Increasingly the shareholder value of a company rests in its intangible assets e.g. its people, reputation and culture. Organizations spend millions on their corporate brand. But how much do they invest in their Employer Brand? Employer branding plays an important role in attracting and retaining talent in the face of a shrinking talent pool. HR professionals are considered primarily responsible for employer branding initiatives, with most of the companies reporting HR as one of the key stakeholders in employer brand management. While employer branding is predominantly seen as the domain of HR, marketing also plays an important role 2.0 Literature review: 2.1 What is Branding? It is a way to package information about functional attributes, economic value, and psychological benefits so its easily understood and absorbed by the target audience. Marketers today engage in two different types of branding namely external branding and employer (internal) branding. The latter yet to pick up in full speed, has tremendous potential in this increasingly competitive scenario. 2.2 External Branding Defining External Branding: The image that an organization projects to consumers, suppliers, investors, and the public. An external brand gives information on the attributes of the goods or services to current and potential buyers. It answers questions such as: 2.3 Internal Branding Defining Employer Branding: The image that employees have about what what type of employer an organization is. Whether the brand is explicit or implicit- and even if it has not been deliberately developed- every organization has an internal brand. An Employer Brand (or Internal Brand) gives current and potential employees information about the employment experience and what is expected of them. It answers questions such as: Employer branding can be defined as â€Å"a form of the corporate branding by which companies establish an image of services they provide, in order to attract or motivate employees† (Bates, 2001).The below provides an overview of the different types of branding. Product branding focuses on communication to customers about the companys products. Corporate branding communicates the companys financial results to the stakeholders. In the marketing literature, the importance of reconciling perceptions of the firms internal and external image in managing the congruence of all brand messages has been recognized (Dukerich and Carter 2000; Duncan and Moriarty 1998). Not only does this positively influence the perceptions of these messages among employees, potential employees, and customers, but it also ensures that employees are ‘properly aligned with the brand and what it represents (Keller 2002). This allows employees to ‘live the brand and reinforces corporate values and expectations of performance among new and existing employees (Ind 2001). Ind also recognizes that some companies have de facto employer brands without a formalized marketing approach. However, at a time when the financial markets are increasingly recognizing human capital as a source of value for firms and shareholders (Cairncross 2000); Michaels et al. (2001) propose the explicit development and communication of the Employee Value P roposition (EVP) to attract and retain talented employees. Clearly, there are a number of different marketing inputs that contribute towards the formation of the employer brand, from the development of an EVP to recruitment marketing plans, and outputs which may require advertising, press coverage, sponsorship, word-of-mouth endorsement and contacts with employees (Kennedy 1977; Dowling 1994 2002; Stuart 1999). In this way, the formation of the employer brand image is closely associated with the firm in its role as an employer. In the recruitment literature, Gatewood et al. (1993) find that the employer brand image is a particularly significant predictor of early decisions made by new recruits about their employers. Turban et al (1998) find that employer brand image positively influences both applicant perceptions of recruiter behaviors and post-interview job and organizational attributes. As to how potential recruits form images of a particular organization, the phenomenon of signaling has been investigated and found to have an influence on employer brand image, particularly in the early stages of the recruitment process (Taylor Bergmann, 1987). That is, recruitment experiences are taken as ‘signals of unknown organisational characteristics (Barber, 1998; Rynes, Bretz and Gerhart 1991). For example, job applicants may infer employer brand values based on their recruitment materials e.g. an organization that emphasizes promotion and salary may be perceived as valuing dedication to career (Honeycutt Rosen 1997). Also, Goltz and Giannantonio (1995) found that recruits infer more positive characteristics about an organization when exposed to a friendly recruiter than an unfriendly one. Moreover, Rynes, Bretz and Gerhart (1991) find that line employees have a bigger signaling impact than staff recruiters and that both are conditioned by the feedback of applicants regarding their impressions of the employer brand image. Very often employer branding is thought to be restricted to recruitment communications and only be concerned with the attraction of employees. In reality however, this is not the case. An employer brand explains how the organisation has been communicating and engaging with all of its stake holders be it current, prospective or past employees. Another critical thing to be noticed is that unlike other branding initiatives, an employer brand is not a true brand in its own right. It is not something envisioned and executed by recruitment and advertising agencies that stands alone and separate. An employer brand will be successful only if it operates in conjunction with the organisations corporate and consumer brands. It therefore becomes pertinent to find a connect between employer brand and the existing brands and reflect the behaviours exhibited throughout the organisation, to investors and consumers. It should be able to bring out the real and the aspirational truth about working in an organisation and mirror the values that are exhibited through the external corporate and consumer brands. If there is a disconnect between the two, the ‘brand promise that is given to new employees will vanish as the reality of working in a very different organisation to the one promised. The roots of the concept of employer branding stretch back to the 1990s. However, due to uncomfortable market conditions and a grim recession, the concept could not flourish completely and it has only been in the last five years that employer branding has become a major force. In 1996, Simon Barrow and Tim Ambler gave this definition: We define the Employer Brand as the package of functional, economic and psychological Benefits provided by employment and identified with the employing company. The most significant role of employer branding is to provide a comprehensive framework for management to be able to define priorities, increase productivity and improve recruitment, retention and commitment. Employer branding may seem superficial from a certain point of view, since it is not directly helping in increasing the sales s and thus impacting bottom lines but it is definitely here to stay. Organisations have realised that its people provide one of the few distinct competitive differentiators in todays world. Good talent management makes sense and employer branding is an important part of an organisations armoury from now on. In order to be able to create a successful employer brand, there are three critical stakeholders who must be involved. Senior management: to give insight into the vision, strategic intent, core objectives, competition landscape and understanding of consumers attitudes towards the organisation. Key employee groups: in order to give opinions on the activities that take place on the work floor, benefits, management and communication within the organisation. Relevant external labour pools: to highlight their understanding of an organisation, any roadblocks to success and perception of the organisation in the market. Like all other kinds of branding exercises, employer branding does and will pay off. Following are some benefits to a good employer branding exercise: True differentiation in campuses from where recruitment is done Enthusiastic and aspirational set of messages to be sent out to potential as well as existing employees Mainting a brand consistency through the candidate/new starter journey A better understanding of how the organization is perceived externally Higher engagement levels for the existing employees Financial returns can also be observed in the long run through efficient employer branding practices. If the right kind of employer branding exercise is done, it will lead to a reduction in the amount of money needed to invest to bring good people into the business. The Employee Value Proposition (EVP) is an important outcome of employer brand. It essentially comprises of the promise that the organization makes to current, future and potential employees. In the process of defining an employer brand, the organizations EVP is automatically created. For example, on a recent employer branding project for HSBC, it was found that the central tenet of the organisation was the investment in, and development of, their employees. The organisation invests hugely in its people, there are opportunities to work locally, nationally and internationally. Because of these reasons the EVP that was developed for HSBC was ‘Here you can. As mentioned earlier, Employer branding is not just about reaching potential employees but also about the existing ones. It is about an employer promise which is consistently carried through all stages of employees experiences of that organisation through recruitment processes, into employment and then even after having left the organization. There is a strong correlation between the engagement and commitment levels and the different stages in the lifecyle of the tenure in an organization. An employee who joins an organisation with an exemplary EVP will exhibit high levels of commitment compared to if he were joining the organization with a poor EVP. After a year, if the EVP is correctly managed, commitment will fall but not as low as the commitment level in organisations with a poor EVP. 2.4 Current Scenario A lot of work has been done on employer branding, its importance, characteristics etc. Firms from diverse industry sectors have formally defined, and are strategically managing, their employer brands. There is no doubt that many practitioners view having a successful employer brand as desirable but there has not been much progress on measuring the effectiveness of employer branding. Quantifying employer branding is very critical from new talent point of view as an â€Å"index† is psychologically better conceived and also making a comparison among organizations. Currently analytics companies such as Hewitt Associates and Mercer conduct surveys for the best employer brands once every year based on certain parameters. However, these surveys are valid only for a certain period of time and there is no mechanism to compute the value of an employer brand at any other point of time. 2.5 Absence of Measurement of Effectiveness of Employer Branding: Sixty-two percent of respondents to a recent survey said they support employer brand initiatives, but only 24% have metrics in place to measure these initiatives. The research was conducted by the Bernard Hodes Global Network. Not surprisingly, â€Å"The study reveals that a key driver for employer brand development is the need to acquire talent in a competitive global market,† said Alan Schwartz, president and CEO. Other findings of the research include: The most frequently cited key expectations of employer branding were â€Å"ease in attracting candidates† (84%) and â€Å"recognition as employer of choice†(82%). Ninety-four percent of respondents use their corporate Web sites more than other channels, such as printed materials, to promote the employer brand. Seventy-nine percent of respondents reported that HR is one of the key stakeholders in managing the employee brand. 3.0 Research Objective The objective of the research is to develop a quantitative frame work on employer branding of organizations. As a first phase of this work, I would first identify key metrics to measure employer branding. The second phase of the study would develop a generic framework which would help new talent and/or organization to calculate the index of a brand as an employer. 4.0 Rationale Such a mathematical framework would help to estimate and compare the value of an employer brand at any point of time that would benefit all the stakeholders including current employees, potential recruits, competitors etc. It would enable organizations to understand if their efforts are in the right direction and how they stand vis-a-vis their competitors 5.0 Hypothesis All organizations make efforts to establish themselves as sought after employer brands. However, the perception of the employer brand varies from person to person be it a new talent or an existing employee. 6.0 Research Questions Identifying key attributes that employees/ new talent consider important when looking at an organization as an employer brand. Relative weightages given to the attributes identified above Developing an index to calculate comparable values for various employer brands across industries Research Methodology Research Design The study was divided in two phases. First phase was focussed on conducting an in depth secondary research along with qualitative primary research to identify wide range of attributes or metrics which impact employer branding of an organization. This was followed by the designing of questionnaire targeted at final year students at various post graduate colleges. The second phase of the study further analyzes the collected data to build up a mathematical relationship between these set of attributes and index of employer branding. The index would be a guide for new recruits to quantify the employer brand and also help them to compare employer branding of different employers. A total of 3 focus group discussions were conducted, which had respondents who were in their final year of graduation and could also be looked at as potential employment seekers. The participants in the FGD were students from management institutes like MICA, Lal Bahadur Shastri (Delhi) and Fore School (Delhi). Each group lasted for about approximately 90 minutes. The discussion guide contained questions about the respondents ‘ideal workplaces, naming the organizations that they would like to work for and the reasons for it, the attributes considered while considering potential employers, employers that they would least be interested in along with the reasons for it. The discussion finally concluded with the means and methods by which the students finally go about for seeking employment. The main objective of conducting focus group discussions was to come up with a set of attributes that capture all important aspects of employer branding. Through these focus group discussions I was able to arrive at a set of 48 attributes, all of which seemed extremely important from an ideal work place point of view. The following are the attributes that emerged from the various FGDs.: A friendly and informal working environment An attractive overall compensation package (Basic, HRA, LTA) (fixed component) Application of knowledge Bonuses (Variable Component) Brand name of the organization Customer-orientation Emotional attachment with organization Encouragement for new initiatives Feel good factor with the organization Financial Health of Company Flexible working schedule Frequency of appraisal cycle Gaining career-enhancing experience Global alignment of the organization (MNC) Good relationship with colleagues Good relationship with superiors Growth opportunities Humanitarian organisation gives back to society Impression formed by recruiters of the organization Industry in which company operates Innovative employer novel work practices Innovative products and services Internationally diverse mix of colleagues Job Content Job content and satisfaction Job security within the organization Knowledge sharing opportunities Knowledgeable supervisor Leadership style of supervisor Non-monitory benefits (medical check-ups, insurance at work place, club memberships, maternity/ paternity leave) Opportunities for overseas exposure Positive feedback from current or previous employees Products (essentials, luxury etc) Quality of Top Management Reputation of the organization Rewards recognition Scope for creativity Scope for lateral movement Stock Options Stress-free working environment Supportive and encouraging colleagues Supportive supervisor Synchronization between corporate goals and employee future plans Training and development of its employees Vision of Leadership Website of the organization Working hours/ week Working in shifts All these attributes were tested in the survey instrument to arrive at the final set of metrices for measuring the value of employer branding. Employer Branding in Times of Recession There are various points of views on how recession has impacted employer branding. On one hand, the thought process says that recession has increased the human resources because of widespread layoffs and thus made employer branding relatively less important. During the recession periods, one of the primary objectives in all the organizations was to increase the top lines while managing to reduce the bottom lines. And this was made possible by showing a number of employees the way out. Another point of view towards the impact of recession claims that it is at these times that an organizations behaviour towards its employees goes through a litmus test. This is the time for organizations to ensure not to spoil their employer brand by large scale termination of employment or general misbehaviour with its existing employees. Infact this is the time to step in and make efforts towards strengthening the employer brand along with being able to retain the talent in the organization. As has been noted by many HR experts, it always easier to retain an existing and trained employee rather than to get a new one. Thus, to conclude according to this second school of thought, employer branding becomes all the more critical in times of recession, making it even more important to retain existing talent. Data Collection Respondents: 102 respondents from Delhi and Ahmedabad, all in the final year of graduation from management institutes. Section 1: Demographics The demographics include variables such as gender, age, total number of years of work experience, monthly household income, area of management specialization. DEMOGRAPHIC VARIABLE: GENDER What is your gender? Frequency Percent Valid Percent Cumulative Percent Valid 1. Male 64 62.7 62.7 62.7 2. Female 38 37.3 37.3 100.0 Total 102 100.0 100.0 DEMOGRAPHIC VARIABLE: AGE What is your age? Frequency Percent Valid Percent Cumulative Percent Valid 1. Under 20 years 7 6.9 6.9 6.9 2. 20-24 years 68 66.7 66.7 73.5 3. 25-34 years 3 2.9 2.9 76.5 4. 35-44 years 23 22.5 22.5 99.0 5. 45 years and above 1 1.0 1.0 100.0 Total 102 100.0 100.0 DEMOGRAPHIC VARIABLE: TOTAL NUMBER OF YEARS OF WORK EXPERIENCE What is your total number of years of work experience? Frequency Percent Valid Percent Cumulative Percent Valid 1. No experience 29 28.4 28.4 28.4 2. Less than a year 35 34.3 34.3 62.7 3. 1-2 years 30 29.4 29.4 92.2 4. 2-3 years 5 4.9 4.9 97.1 5. More than 3 years 3 2.9 2.9 100.0 Total 102 100.0 100.0 DEMOGRAPHIC VARIABLE: MONTHLY HOUSEHOLD INCOME What is your monthly household income? Frequency Percent Valid Percent Cumulative Percent Valid 1. less than Rs. 25,000 8 7.8 7.8 7.8 2. Rs. 25,000- Rs. 50,000 18 17.6 17.6 25.5 3. Rs. 50,000- Rs. 1,00,000 59 57.8 57.8 83.3 4. More than Rs. 1,00,000 17 16.7 16.7 100.0 Total 102 100.0 100.0 DEMOGRAPHIC VARIABLE: AREA OF SPECIALIZATION What is your area of specialization? Frequency Percent Valid Percent Cumulative Percent Valid 1. Marketing 36 35.3 35.3 35.3 2. Media 20 19.6 19.6 54.9 3. Market Research/ Analytics 10 9.8 9.8 64.7 4. Finance 30 29.4 29.4 94.1 5. HR 5 4.9 4.9 99.0 6. Operations 1 1.0 1.0 100.0 Total 102 100.0 100.0 DEMOGRAPHIC VARIABLE: ASPIRED INDUSTRY Which industry do you aspire to work in? Frequency Percent Valid Percent Cumulative Percent Valid 1. Consulting 43 42.2 42.2 42.2 2. Manufacturing 17 16.7 16.7 58.8 3. Media 14 13.7 13.7 72.5 4. IT 3 2.9 2.9 75.5 5. Finance 18 17.6 17.6 93.1 6. Others 7 6.9 6.9 100.0 Total 102 100.0 100.0 Section 2: Information Sought This section includes the data collected to understand the sources of information used by students to know more about a potential employer and the nature of information that is sought while developing an understanding about the potential employer. SOURCES OF INFORMATION TO KNOW ABOUT A GIVEN COMPANY What are your sources of information to know about a given company?1. Peers Frequency Percent Valid Percent Cumulative Percent Valid 1 70 68.6 100.0 100.0 Missing System 32 31.4 Total 102 100.0 What are your sources of information to know about a given company?2. Colleagues Frequency Percent Valid Percent Cumulative Percent Valid 1 41 40.2 100.0 100.0 Missing System 61 59.8 Total 102 100.0 What are your sources of information to know about a given company?3. Family members Frequency Percent Valid Percent Cumulative Percent Valid 1 33 32.4 100.0 100.0 Missing System 69 67.6 Total 102 100.0 What are your sources of information to know about a given company?4. Online search Frequency Percent Valid Percent Cumulative Percent Valid 1 72 70.6 100.0 100.0 Missing System 30 29.4 Total 102 100.0 What are your sources of information to know about a given company?5. Company personnel Frequency Percent Valid Percent Cumulative Percent Valid 1 51 50.0 100.0 100.0 Missing System 51 50.0 Total 102 100.0 What are your sources of information to know about a given company?6. Press reports Frequency Percent Valid Percent Cumulative Percent Valid 1 30 29.4 100.0 100.0 Missing System 72 70.6 Total 102 100.0 What are your sources of information to know about a given company?7. Others Frequency Percent Valid Percent Cumulative Percent Valid 1 22 21.6 100.0 100.0 Missing System 80 78.4 Total 102 100.0 NATURE OF INFORMATION SOUGHT What is the nature of information you look for when applying to a company?1. Type of work Frequency Percent Valid Percent Cumulative Percent Valid 1 62 60.8 100.0 100.0 Missing System 40 39.2 Total 102 100.0 What is the nature of information you look for when applying to a company?2. Investor information Frequency Percent Valid Percent Cumulative Percent Valid 1 24 23.5 100.0 100.0 Missing System 78 76.5 Total 102 100.0 What is the nature of information you look for when applying to a company?3. Personal experience of employees in that company Frequency Percent Valid Percent Cumulative Percent Valid 1 42 41.2 100.0 100.0 Missing System 60 58.8 Total 102 100.0 What is the nature of information you look for when applying to a company?4. Best Employers Survey ranking Frequency Percent Valid Percent Cumulative Percent Valid 1 25 24.5 100.0 100.0 Missing System 77 75.5 Total 102 100.0 What is the nature of information you look for when applying to a company?5. Work life balance Frequency Percent Valid Percent Cumulative Percent Valid 1 50 49.0 100.0 100.0 Missing System 52 51.0 Total 102 100.0 What is the nature of information you look for when applying to a company?6. Pay packages Frequency Percent Valid Percent Cumulative Percent Valid 1 71 69.6 100.0 100.0 Missing System 31 30.4 Total 102 100.0 What is the nature of information you look for when applying to a company?7. Others Frequency Percent Valid Percent Cumulative Percent Valid 1 33 32.4 100.0 100.0 Missing System 69 67.6 Total 102 100.0 Section 3: Reliability Analysis This analysis has been done to study the properties of measurement scales and the items that compose the scales. The Reliability Analysis procedure calculates a number of commonly used measures of scale reliability and also provides information about the relationships between individual items in the scale. Alpha (Cronbach) model of reliability has been used to check for internal consistency, based on the average inter-item correlation. Case Processing Summary N % Cases Valid 102 100.0 Excludeda 0 .0 Total 102 100.0 a. Listwise deletion based on all variables in the procedure. Reliability Statistics Cronbachs Alpha Cronbachs Alpha Based on Standardized Items N of Items .874 .892 48 Cut-off criteria. By convention, a lenient cut-off of .60 is common in exploratory research; alpha should be at least .70 or higher to retain an item in an adequate scale; and many researchers require a cut-off of .80 for a good scale. The Cronback Alpha in this case is .874 and thus, the data set is consistent. Section 4: Factor Analysis Principal Component Analysis has been conducted on the collected data in order to establish a relationship between inter-related variables and to represent them through a set of a few underlying factors. It would help in identifying the intrinsic factors thus, examining the inter dependent relationships. The following are the specifics on the factor analysis: 1. Descriptives 1. Initial solution 2. Correlation matrix 1. Coefficients 2. KMO and Bartletts 2. Extraction 1. Analyze Correlation matrix 2. Display Screen plot 3. Extract Eigenvalues over 1 4. Rotation Varimax (uncorrelated factors) 5. Options Sort by size and Suppress values less than .20 Output of Factor Analysis: Total Variance Explained Component Initial Eigenvalues Rotation Sums of Squared Loadings Total % of Variance Cumulative % Total % of Variance Cumulative % dimension0 1 10.001 20.836 20.836 9.357 19.493 19.493 2 7.845 16.344 37.180 6.465 13.468 32.962 3 5.768 12.016 49.196 5.812 12.109 45.071 4 4.211 8.774 57.970 4.503 9.382 54.453 5